before i create an event program i will analys your hotel
[example]
| hardware | 290 beds/ 1st class holiday village / pools / platform at the beach / disco / aerobic area / fitness center / spa / 5 restaurants / miniclub / tennis courts / |
|
| guests | because of the steps | no older peoples / no families with babys / no handicapped |
| april to june / middle of september to october | singles, couples (european) / party people / stressed business people / 50+ people | |
| july to september | families (turkish) | |
| october to april | 50+ / groups | |
| sales in germany | tour operator |
its / alltours - information in tour operators catalogues = guests don't expect a lot of activitiesare not ready to do a lot by themselves |
| target group | price-conscious people / couples, singles, families | |
motivation to join the program and get unique and memorable experiences |
easy & fun they can try something new without embarrassing situations creation of a good atmosphere prepare the guests by “normal” activities [special atmosphere/ /themes] |
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